This is how DUFFY works. We protect your money, defend the contract, and execute the details—every time.
A Yard Sign and Directional Are Included in Your Listing. Other Options are Listed Below.
Next, invest in a skilled real estate photographer who uses the right angles, lighting, and editing to present your home in its best light
—because photos are what drive showings. See your options by clicking the Photography Options button.
Seller Education
Understanding Your Selling Options
If you’re trying to save money when you sell, you have choices. Here’s how to choose the right one without getting surprised later.
If you want to save money when selling your house, you have options—and that is good news. You don’t have to do it the traditional or old-fashioned way.
Today, sellers can choose between different pricing models and service levels. Many modern brokerages still provide strong service—you just need to choose carefully.
Watch out for the wrong “deal.”
The biggest risk isn’t the advertised rate—it’s hiring an inexperienced agent or getting surprised by hidden fees on the back end.
A common myth
People often assume that paying less automatically means you’ll get less service. That’s not always true. Many low-fee models still include full assistance—just structured differently.
How to choose the right option
Look at the agent’s numbers. Ask for an agent “scorecard.” How many homes did they sell last month? Last year? Have they been in business long—or are they new and practicing on you?
Do they have a real presence in the market? Numbers don’t lie, and they’re easy to pull.
Hidden fees are real
Not every low-fee model is built the same. There can be back-end fees that jump out later. Do your due diligence, and you can have a great experience.
Why lower-fee models exist
Technology makes it easier for buyers to find homes online, which changes how listings get exposed to the market. Gone is the day of a binder of printouts. Buyers shop online—so distribution and listing detail matter more than ever.
Your home can still show up on the major real estate websites. Buyers will find it the same way whether you spend 1%, 2%, or 3% to list it.
A major advantage: negotiation room
When you spend less on listing costs, you may have more flexibility in negotiations. That room can help you make deals work that might not have worked otherwise.
Bottom line
Sellers have a real opportunity to save more money—and money matters. The key is choosing a brokerage with a proven process and a strong agent behind it.