Making sure your home is priced correctly can be a large factor in whether or not you will get an offer. Your home should be priced in a fashion that allows for maximum viewing on sites like Zillow. After all, over 90% of buyers search for real estate on the Internet before going out to see houses. You should be willing to be a little aggressive. After all, we at Duffy have come to a few conclusions: you can’t get a price that you didn’t ask for, people who ask a high price sometimes get a high price, people who spend little to no effort in getting their home ready to sell sometimes sell in the same amount of time and for the same amount of money as those who spent a lot of energy in getting their home ready to sell, and, most importantly, you are the expert when it comes to selling your home. In this article, we will review Getting the List Price Just Right.
Price it by the numbers.
On real estate search sites like Zillow, Realtor.com, and others, the search parameters for price are nice, round numbers. For example, if you wanted to list at $299,900.00, you would only come up in the searches for prices between $250,000 and $300,000. However, if you decided to list at $300,000, you will come up in the searches for both $250,000-$300,000 and $300,000-$350,000. Your home will now reach twice the amount of buyers during their search! Furthermore, keep in mind the importance of having round, even numbers that are in increments of $5,000. This way, when you are listed at $265,000 instead of $264,900, your home will come up in a search for $265,000-$285,000. It’s all about accessibility on those search engines to maximize the viewing of your listing on the Internet.
Don’t be afraid to ask for what you want.
If you think you can get a certain price for your home, don’t be afraid to price it as such. You should get the price that you want for your home. Don’t feel like you have to give your home away for a fraction of what you think your home is worth. You will only get the price that you ask for, so don’t be afraid to ask for it. It is not impossible for a high-priced home to be sold for a high price. If you think it’s worth it, then don’t be afraid to ask for it!
Take pricing advice with a grain of salt.
When we visit your home to list it, we give you both an aggressive asking price that could sell your home quickly and a high price that will make you a bit more money. But we also give you a pricing strategy over a listing period to walk you through when and by how much to change your price should you want to get a bit more aggressive. But never forget: we will list your home for the price that YOU want!
We hope you enjoyed this article on Getting the List Price Just Right.