To Do: Order a Survey

It is very important to order a survey.

Most lenders do not require a survey anymore so it is optional for you.
The closing attorney’s office will order the survey upon your request.
This information is from Jill Elliott’s website, a closing attorney friend of Rhonda’s. Here is her take on the issue.

(So what do you think you are buying?)Continue reading

How to talk to buyers who view your home.

When buyers come to your home it is critical to know how to talk to them. Here are some guidelines that will help you connect to them and pass along the fond memories that you have collected over the years in your home.
Start the process by telling the buyers that you are going to let them walk through first and then you will take them on a quick tour and let them know the important things about the home that brings value to the home.Continue reading

How to talk to buyers who view your home.

When buyers come to your home it is critical to know how to talk to them. Here are some guidelines that will help you connect to them and pass along the fond memories that you have collected over the years in your home.

Start the process by telling the buyers that you are going to let them walk through first and then you will take them on a quick tour and let them know the important things about the home that brings value to the home.Continue reading

Why You Should Talk To The Neighbors

As you heard me speak of today on Real Estate Insight with Ilyce Glink, talking to the neighbors is key and critical to your success of making a good buying decision when purchasing a home.
First lets start with why you should talk to the neighbors. Neighbors, although they may attempt to not be nosey, they know everything. One time in my own neighborhood, although I did not know the people that lived there, I noticed that there were people there with hazmat masks and suits on for over one week unloading and cleaning the house.Continue reading

5 things to never tell a buyer

A buyer is looking at your home and asks a question. Be careful what you say, as it can cost you much more than you realize.

As a seller, you may find yourself at home when a buyer is looking at your home. In most cases, it’s smart to leave during the showing. If you are at home and the buyer or his/her agent asks a question, tread carefully. Here are five things to never tell a buyer.Continue reading

Myth or reality? Do homes really sell far below list price?

What home buyer wouldn’t be dreaming about getting one of those “great deals” that they have been hearing about for so long now? You know, the cousin of their neighbor’s wife just bought a great place with all the bells and whistles for practically peanuts after making a ridiculously low offer?

Because of stories like this, buyers are inclined to push the issue and make offers that are far below list price although they have been given comparable sales information by their REALTOR® and have looked at many “deals” only to find them not to be up to their standards, needs or desires. When they finally do find a home that fits their needs and they make their low offer in spite of better information, they are disappointed when their offer is rejected.

Numbers can also tell stories. Here is a six-month history of list price to sales price ratios for homes sold in Hernando County, Florida. While this is an example of just one market area, it may very well repeat itself in many other market areas and buyers can just ask their REALTOR® for this information. The table indicates average and median list and sales prices as well as the list to sales price ratio.

While some may consider these ratios surprisingly high, they also indicate two things that both buyers and sellers should consider:

The reason these properties sold is because they were priced correctly for the market.

Properties that are priced correctly will sell within a reasonable percentage point of asking price.

Hernando County Residential Home Sales – April through September 2009

Selling Your Home in a Crowded Market – Real Estate News

In today’s economy, it’s tough enough to sell just one home in a neighborhood. But when there are multiple “for sale” signs on the same street, sellers often fear they’re in for an especially long, trying experience.

A crowded market creates visions of price wars among neighbors who’ve lived on the same block for years. Sellers may also worry that potential buyers will conclude that something must be wrong with the
neighborhood if everyone wants to leave.

Continue reading

Talk To The Neighbors That Live Around The Home You Want To Purchase – They Can Provide Valuable Information

First lets start with why you should talk to the neighbors before you buy a home. Neighbors, although they may attempt to not be nosey, you can bet that most of them know everything that you need to know about the home you are looking at as well as the neighborhood. One time in my own neighborhood, although I did not know the people that lived there, I noticed that there were people at the house one day with hazmat masks and suits on for over one week unloading and cleaning the house. Had the new buyers asked anyone in the neighborhood about the house, they would have had more ammunition in negotiation after they knew this information.Continue reading

How To Attract Buyers To Your Home

Sellers all over the United States look for buyers everyday. Here are some ideas for finding them. And, know that there are plenty more ideas other than these to find buyers, you just have to think out of the box to find them. So, as you read this, if you are in need of some buyers, open your mind and let’s go get them.

You Tube video posted on You Tube and everywhere else you can find to post video. Make the video with your camcorder and load to You Tube or get a Flip camera (they are very affordable and extremely easy to use) and load directly with its software.

Make Google Ad Words for your home and post your video.

Make a flyer and carry it with you everywhere you go to give out.

Hold an open house and dinner for your neighbors only so that they can tell their friends and neighbors about your home.

Make a website for your home with a photo album and advertise the site in newspapers, both big and small, that are cost efficient.

Of course make sure that you are listed in the FMLS and MLS.

A virtual tour on Realtor.com will make sure that you appear in a search query before your competition, those without a tour in your price range, does. Virtual tour companies will put you on their website too. Homescenes is an excellent choice for a virtual tour company.

Post your flyer on any bulletin board that you can find, including your work bulletin board.

If you have a neighbor that works somewhere with a bulletin board, ask them to put your flyer on their board.

Post your home on every for sale by owner site that you can find.

Put signs everywhere around your home.

Hold open houses any time of the week that you are home.

Ask other neighbors that are selling to hold open houses too at the same time and advertise that you are having a neighborhood-wide open house.

Stage your home and get your stager to put it on their website.

Advertise your home on TV.

Advertise your home in any home magazine that allows searching by location.

Consider holding an auction like the one in the book How to Sell Your Home in 5 Days.

Advertise your home to extended stay hotels, if they will allow you.

Hopefully, you are getting the idea that anywhere you want to put your home, helps you in the long run since we don’t know when, where or who your buyer will be.

Contact Duffy Realty of Atlanta to get your Georgia Home Sold Fast!

Atlanta Full Service Agent

So, you are looking for an Atlanta full service agent. Do you know what full service means? What is full service? Ask 100 agents and you’ll get 100 different definitions.

Let’s first take a look at what full service is not.

A full service real estate listing by all the agent’s standards that I know does not include:

Grass cutting
Planting landscaping
Painting the inside or outside of the house
Cleaning the house
Checking the mail while you are on vacation
Standing in the yard naked waving in buyers
Talking around the water cooler at the office
Giving up their commission to make a deal work
Going to all the businesses around the home to tell everyone about it
Holding a neighbor party to show off the house
Watering the plants to keep them pretty
Cleaning up dog poop in the yard

Okay, you might ask where I got this list? I compiled it by talking to plenty of sellers (over 15,000) in the last 6 years. I discussed with them what they thought the agent that they interviewed was going to do for them for the cost of their commission. A commission by the way most thought was an exorbitant cost for listing their home. Many sellers have told me that this is what they asked the agent to do for them during the house sale and the agents said no.

So, what is full service real estate?

This is a list of what I have heard that agents will do.

Devise a strategy based on home prices in your neighborhood that might include your house price being less than any other active listing
List the home in the MLS
Print and make flyers
Add the home to a few websites
Call other agents for feedback or send an email
Call bi-monthly to revise the strategy (this includes a standard recommendation to lower the price of course and a request for you to do more work to your home to justify your price)
Put a yard sign and directional (sometimes out in the yard)
Add some pictures to the MLS, or not

Is this enough to get your home sold?

No, it is not.

The reason that it is not is that it does not expose your home to the four types of buyers that are in the market place. Two of which who simply do not even search the MLS public sites until they have exhausted the for-sale-by-owner methods of advertising. Remember, when most agents say full service, what they mean is they will counsel you with all the excuses about why your home as not sold, but barely have ever given a thought about what an effective marketing plan in today’s market is.

If you want to see full service, start with the company that offers the most amount of marketing. Duffy Realty of Atlanta offers 70+ points of marketing on every home we list, no matter whether it is $100K or $4 million. The same system sells every price range, any style of home in any location. If the company that you are considering does not have 70+ points of marketing in their system, you must consider them to be less than full service.

Full service standards are set by the most points of marketing that is offered to clients. Period. We not only provide those 70+ points of marketing; we spell them out to you, one by one, on our DuffyRealtyofAtlanta.com website. Print up these 70+ of marketing and use it as your roadmap. This massive exposure coupled with price savings on commission is how we have sold 6,500 properties in just 6 years.

Have any “full-service” agent that you are interviewing initial each of our 70+ points of marketing that we are willing to do for you that they are willing to do for you. You will watch their pen dry up right before your very eyes. Duffy Realty is true full service for a flat fee.